About Us
What we build
We make themes, plugins, apps and templates for people who ship client work. The kind of product you install on a Friday and do not think about again.
Everything here is built by a small team that also uses it. When a pattern is awkward to work with, we feel it on the next project, which is the fastest feedback loop we know of.
- WordPress
-
Themes and plugins
Block themes built on
theme.json, plus plugins that stay out of the way. - Shopify
- Themes and apps Online Store 2.0 themes with section-level control, and apps that do one job each.
- Templates
- HTML and React Static templates and React starters for teams who bring their own backend.
How we work
- Tokens first
- One source of truth Colour, spacing and type live in one place. Nothing is hardcoded twice, so a change lands everywhere at once.
- Lean by default
- Ship less CSS Stylesheets load only on the pages that need them. No framework tax, no unused utilities.
- Accessible
- Keyboard and contrast Every interactive element is reachable by keyboard, and contrast is measured rather than eyeballed.
- Documented
- Written down Each product ships with setup notes and a changelog. If something is not documented, it is not done.
Stack
- WordPress
- Full site editing, block patterns, WooCommerce.
- Shopify
- Liquid, Online Store 2.0 sections, metafields.
- Front end
- TypeScript, Vite, React 19.
- Tooling
- Git, PHPCS, Playwright.